{"id":606,"date":"2021-09-17T09:22:11","date_gmt":"2021-09-17T15:22:11","guid":{"rendered":"https:\/\/nicaragua.wordcamp.org\/2021\/?post_type=wcb_speaker&#038;p=606"},"modified":"2021-10-03T20:03:52","modified_gmt":"2021-10-04T02:03:52","slug":"irasema-rivas-gonzalez","status":"publish","type":"wcb_speaker","link":"https:\/\/nicaragua.wordcamp.org\/2021\/speaker\/irasema-rivas-gonzalez\/","title":{"rendered":"Irasema Rivas-Gonz\u00e1lez"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Creo que al escribir para la web, por m\u00e1s SEO que sepas, hay que mantenerse HUMANO, porque los ROBOTS indexan y dan visibilidad pero nuestro objetivo de conexi\u00f3n y comunicaci\u00f3n son las personas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Me dedico al UX Writing, copywriting, storytelling, branded content y dise\u00f1o conversacional para IA.<br>Investigo sobre Inteligencia Artificial y creo contenido sobre Big Data, IA, ciberseguridad, Tecnolog\u00eda y negocios para una multinacional de telecomunicaciones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">He trabajado para 4 compa\u00f1\u00edas globales de tecnolog\u00eda\/electr\u00f3nica\/telecomunicaciones en gerencias regionales, ese camino laboral me llev\u00f3 a dirigir equipos de trabajo pluricultarales en 35 pa\u00edses del mundo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tengo 2 maestr\u00edas, una en Project Management (online) y la otra en Marketing. Estudi\u00e9 algunos diplomados en E-Business, Comercio y ventas electr\u00f3nicas, transformaci\u00f3n de negocio, marketing digital, Big Data, Bio\u00e9tica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2016 inicie usando WordPress para un cliente y en 2019 fui speaker en el WordCamp Panam\u00e1. As\u00ed encontr\u00e9 un lugar interesante donde compartir y aprender con una comunidad que crece y se fortalece. En 2021 contribu\u00ed con el WordCamp Centroam\u00e9rica, toda una experiencia de crecimiento y trabajo en equipo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creo que al escribir para la web, por m\u00e1s SEO que sepas, hay que mantenerse HUMANO, porque los ROBOTS indexan y dan visibilidad pero nuestro objetivo de conexi\u00f3n y comunicaci\u00f3n son las personas. Me dedico al UX Writing, copywriting, storytelling, branded content y dise\u00f1o conversacional para IA.Investigo sobre Inteligencia Artificial y creo contenido sobre Big [&hellip;]<\/p>\n","protected":false},"author":10987929,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","_wcpt_user_name":"irasemarivasg05","footnotes":""},"speaker_group":[],"class_list":["post-606","wcb_speaker","type-wcb_speaker","status-publish","hentry"],"jetpack_sharing_enabled":true,"avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=96&d=mm&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=128&d=mm&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=256&d=mm&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/6547db3b429bc4f6845e93cb99a62bfd827b4599026f5704250f1743f2fb0fa2?s=512&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/speakers\/606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"author":[{"embeddable":true,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/users\/10987929"}],"replies":[{"embeddable":true,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/comments?post=606"}],"version-history":[{"count":5,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/speakers\/606\/revisions"}],"predecessor-version":[{"id":1013,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/speakers\/606\/revisions\/1013"}],"sessions":[{"embeddable":true,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/sessions\/608?_embed=1&context=view"}],"wp:attachment":[{"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/media?parent=606"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/nicaragua.wordcamp.org\/2021\/wp-json\/wp\/v2\/speaker_group?post=606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}